Take the lead in
AI 2026
Start October 13th | 6 weeks | online & offline | self-paced | 1895 euro
Deadline to enroll: 13 october 2025, only -269 days to enroll!
Why Take The Lead in AI?
- Identify and evaluate opportunities and cases for GenAI in your daily work.
- Automate and augment your daily work with GenAI-driven tools.
- Learn how to use GenAI as your personal digital assistant.
- Master “Prompt Engineering” to effectively interact with GenAI models.
- Learn how to use GenAI tools for different business tasks: ideation, automation, communication, decision-making and support, …
- Evaluate GenAI output critically and learn how to assess quality and reliability of the results.
This training is for professionals who want to:
| Supercharge their personal productivity |
| Be ambassadors for Artificial Intelligence |
| Expand their professional network through social learning |
Overview
01 Kick-off event
Your learning journey kicks off with a live event.
| Timing | 13 October 2026 / 6:00 – 10 PM |
| Location | Vlerick Campus Ghent (Reep 1) |
02 Online Learning platform
After the kick-off, you’ll be invited to the online learning platform where you’ll be able to follow the modules at your own pace. Every week, we will release a new module. You can expect videos, reading material, quizzes, self-reflection, …
Consider that you’ll need approximately 4 hours weekly to go through new learning material.
03 Live webinars
Four times in the journey, we invite you to a live webinar during which faculty will debate with business experts. Mark the dates!
| Interactive session on Master Data | 27/10 (11:00 – 12:30) | Live online |
| Interactive session on Becoming a Creative Champion | 02/11 (11:00 – 12:30) | Live online |
| Interactive session on Making Better Decisions | 16/11 (11:00 – 12:30) | Live online |
| Interactive session on Customer Engagement | 23/11 (11:00 – 12:30) | Live online |
04 Closing event
Time to celebrate! We’ll reunite together for the closing event. Raise the glass and take pictures with your official Vlerick Certificate.
| Date | 3 December 2026 |
| Timing | TBD |
| Location | TBD |
Faculty
Take The Lead AI is a unique opportunity to connect with a large number of
Vlerick faculty. This course is a unique opportunity to connect with a very wide range of experts: faculty as well al business experts.
Bjorn Cumps
Professor of Financial Services Innovation
Mieke Geertrui De Ketelaere
Adjunct Professor of Artificial Intelligence
Oli Mihalache
Professor of International Entrepreneurship
Ksenia Podoynitsyna
Professor of Digital Strategy and Innovation
Paul Geertsema
Associate Professor of Accounting and AI
Andreas Munzel
Professor of Marketing
Martin Butler
Professor of Management Practice
Why you should participate
- Supercharge your personal productivity
- Master the generative AI tools & techniques.
- Learn from Vlerick Business School faculty and business cases.
- Expand your personal network of business professionals.
- Boost your career with an official Vlerick certificate.
Pricing
| Price | 1895 (Ex. VAT) per participant |
Each subscription also gives you a free 3-month subscription to De Tijd.
If you’d like to subscribe with your team, please contact takethelead@vlerick.com for special conditions.
Testimonial
Interested?
Join the course and become a digital-savvy leader.
E-mail takethelead@vlerick.com if you’d like more information.
